2008 Woodie Awards
WU students send message to Apple
By: Megan Connelly
Issue date: 4/19/07 Section: News
|
The campaign was designed to help raise awareness of electronic waste caused by Apple computers. Greenpeace is an international environmental organization that campaigns to expose global problems and provide solutions.
Junior Krista Rose Breece, a photography major, headed the event. Breece set up a table for students, faculty, staff and community members to take photographs holding Apple products and signs. Some of the signs included slogans such as, "Green Webster's Apple," Are you sure this doesn't come in green" and "Steve, why did you give me a poison apple?"
She said she was asked by junior Chelsea Ritter-Soronen, a costume design major, to head the event at Webster because of her background in photography.
"We want to send a message to the Apple company," Breece said. "The toxic waste that they're putting out into the world is unacceptable and they need to take responsibility for it."
The photos will be sent to Greenpeace and displayed at Apple's annual shareholders meeting in May.
Breece said she became involved in Green My Apple because she wanted to spread awareness of Apple's disregard for the environment by continually using toxins in its products. Breece said she was contacted by Soronen, who is a Greenpeace student organizer.
Ritter-Soronen is spending the semester at the Greenpeace national headquarters in Washington, D.C., where she has been working with the Greenpeace student network. The student network is a group of young activists who work to raise awareness of Greenpeace at their universities and across the country. Ritter-Soronen said she arranged the same campaign at George Mason University in Fairfax, Va.
"The Green My Apple campaign is a great tool to make people aware of the electronic waste crisis," Ritter-Soronen said. "It continues to be one of the major ecological crises of our generation."
Breece also hung up posters around campus, sent e-mails, used the Facebook group "Green My Apple WEEK OF ACTION" and arranged the table in front of the UC to spread the word about the campaign.
Be the first to comment on this story